Seeds
of change Kellogg
alum's One Acre Fund helps families grow out of poverty
By
Aubrey Henretty
When
Andrew Youn '06 returned to the United States from
South Africa in the summer of 2005, he knew he wouldn't be
back for long. The Kellogg alum had spent his student internship
organizing community AIDS-education programs, and soon set
his sights on a more familiar but no less deadly epidemic:
chronic hunger, the No. 1 cause of death for African children
and the scourge of their mothers.
"The
mothers are absolutely inspiring," says Youn. "The
things they do out of necessity are heroic." Mothers
commonly work in the fields all day and into the night, doing
their best to keep hunger-weakened children healthy, he says.
Many families suffer each year through a three-month "hunger
season" on diets of flour gruel because food is so scarce.
Youn adds that Africa's population is climbing and its available
farmland is dwindling: "In the absence of something changing,
things are only going to get worse."
Just
how much worse is anybody's guess, but Youn isn't waiting
around to find out. In January, he launched the pilot phase
of One Acre Fund, based on the idea that a small loan could
enable a large family to lift itself permanently out of poverty.
Forty of Kenya's poorest families, including 200 children,
were enrolled and each was loaned an investment package —
including seed, fertilizer, equipment and training —
valued at about $240. Each family had an acre or less of land
to its name. If all goes according to plan — and so
far, it has — these families will see a 400-percent
increase in crop yield in the first year and a 20- to 30-fold
increase in the crop's economic value over the next five years.
The
preliminary results are not the only numbers One Acre has
on its side. Accolades and start-up dollars for the organization
have poured in from some of the nation's most prestigious
institutions. The fund was awarded $10,000 in the Yale Entrepreneurial
Society's annual business plan competition in April and $18,000
from the Business Association of Stanford Engineering Students
in May. On the heels of those awards came the 2006 SC Johnson
Award for Socially Responsible Business and a two-year fellowship
from Echoing Green. Finally, a very generous donation from
the Kellogg School's Larry and Carol Levy Institute for Entrepreneurial
Practice filled the funding gap three years ahead of schedule.
When
asked how he won the confidence of so many seasoned investors
so quickly, Youn makes it sound easy. "All I had to do
was tell the story of the families," he says. "I
knew that if other people had been there with me, they would
have given anything they could."
One
such family is that of a farmer named Gertrude, who has seven
children. "She has had hunger in her family for generations,
had never used fertilizer and has never produced a surplus
in her life," Youn says. "Her half-acre field is
now full of food, and our hope is that all of her children
will never again suffer hunger. Her family's food needs will
probably be satisfied by only using half of the food, and
we will help her market the other half."
But
hope alone cannot feed a chronically hungry population. Finding
a permanent solution to poverty is a challenge rife with technical
limitations and unpleasant surprises.
"It's
like going to the moon," says Professor Barry
Merkin, in whose class Youn and a group of students drew
up the initial business plan for what is now the One Acre
Fund. With Merkin's support — and his sharply critical
eye — the team produced an air-tight proposal by the
end of the quarter. It was practical, quantifiable and sustainable.
"It
was," recalls Merkin, "the most classic example
of what we teach a business plan should be."
For
One Acre, though, all the praise and investors' dollars boil
down to one thing: better lives for children. No more hunger
season. No more flour gruel.
"It's
amazing what these farmers will do when they have to,"
says Youn. "It makes our hardest days look like a piece
of cake."
For more
information on the One Acre Fund, visit oneacrefund.org. |