"Bringing
the classroom to you"--
Kellogg
launches Global Forums
|
Kellogg's
associate dean Dipak Jain explains how the "nanosecond
culture" is being impacted by e-marketing |
Kellogg's
educational vision encourages students, once they graduate
from the MBA program, to continue coming back to Evanston
for lifelong learning experiences. But what about those grads
who cannot return to campus because of time or travel demands?
Kellogg
now brings the classroom to them with the school's new Global
Forums program. Offered for the first time this past September
in London and Paris, the one-day weekend seminars bring Kellogg's
professors to our alumni to teach subjects that will enhance
the MBA.
In London
and Paris, professor Dipak Jain taught a half-day session
on "E-Marketing: A Paradigm for the Nanosecond Culture," while
professor Mohan Sawhney offered his insights during a half-day
session on "Business-to-Business E-Commerce: The Next Generation."
Global
Forums are being scheduled with clubs around the world for
2001, with the first one of the new year slated for New York
City on Saturday, Jan. 27. Check the alumni Web site and future
editions of Kellogg World for a forum near you.
|
Global
Forum participants take advantage of the opportunities
to enhance their business skills during the day-long seminar |
|