Kellogg World Alumni Magazine, Winter 2000Kellogg School of Management
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Brave new business
A golden opportunity
MBAs for life
Focused market research
 
 
 
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In Depth

Brave new business
If the Internet revolution was big, the biotech era will be colossal. The link between test tubes and MBA's may seem tenuous, but Kellogg's new biotechnology major will create management leaders to propel this emerging industry toward its utopian—and commercial—potential.

A golden opportunity
Kellogg's executive education programs celebrate 50 years of lifelong learning. Here's how Kellogg turned a great idea into an international phenomenon.

MBAs for life
Some of them graduated a half-century ago, but these alums still hold fond memories of the business school that became Kellogg.

Focused market research
Kellogg's Marketing program is perennially ranked No. 1 in national surveys. The newly published Kellogg on Marketing reveals exactly why that praise is deserved.

©2001 Kellogg School of Management, Northwestern University