CRTI Faculty Blog
Note: The following blogs are not endorsed or monitored by the Kellogg School. The thoughts and opinions are not those of the Kellogg School or its faculty and administration.
What stands in the way of driving market growth? What are the key insights from leading corporations and how can they be applied? Bob Cooper, senior research associate, addresses the latest challenges to driving market growth in his Organic Growth Blog. Cooper, a veteran DuPont executive, examines critical barriers to market growth through the Kellogg School’s EMBA program, as well as to senior executives at Microsoft.
Prof. Mohan Sawhney is a globally recognized scholar, teacher, consultant and speaker in strategic marketing, innovation and new media. Tap into Mohan’s years of experience and take part in collaborative conversations in the areas of marketing and media in the connected world, process-centric marketing, collaborative marketing, organic growth and network-centric innovation.
IP Thoughts
Prof. James Conley tackles the Intellectual Properties arena in this new blog now under construction. Learn about his experience serving as an advisor on the United States Patent and Trademark Office (USPTO).
Check back soon for a link to the IP Thoughts Blog
