Kellogg World Alumni Magazine, Winter 2000Kellogg School of Management
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1979

ESylvan, a provider of live, internet-based personalized instruction, has named David Graves as president, giving the Web venture an education services expert who knows how to tap the market for quick growth.

In three years as a vice president at Sylvan Learning Systems, Graves managed the marketing efforts to more than double the revenues generated from Sylvan Learning Centers and to push Sylvan¹s national brand recognition to 75 percent among all parents with school-age children. Graves also launched Sylvan¹s interactive online reading program, Book Adventure (www.bookadventure.org), which has attracted widespread media praise.

©2001 Kellogg School of Management, Northwestern University