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ESTHER CHOY ’09
Let the Story Do the Work: The Art of Storytelling for Business Success
Whether you want to stand out in an interview, add punch to a presentation or make a compelling case for a new initiative, “Let the Story Do the Work” shows you how to craft simple narratives that convey who you are, what you want to achieve and why others should care.
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J. BRYAN BENNETT ’85
Prescribing Leadership
in Healthcare: Curing the Challenges Facing Today’s Healthcare Leaders
Health care has changed significantly in recent years, creating a need for well-versed leaders. “Prescribing Leadership in Healthcare” creates a personalized lead-ership development program built on an individual’s innate qualities and strengths.
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PAUL DARLEY ’03
Sold! The Art of Relationship Sales
Whether we sell goods and services for a living or sell ourselves to future employ- ers or spouses, the skills we use to build relationships, close deals and get ahead are the same. That’s the premise behind Paul Darley’s “Sold! The Art of Relation-ship Sales.”
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JEFF HYMAN ’95
Recruit Rockstars
Ninety percent of business problems are actually recruit-ing problems in disguise. If you’re filling your compa-ny’s vacant positions with B-players, you’re playing with fire. Instead, hire Rockstars to build an organization with limitless potential. “Recruit Rockstars” shows you how to find, hire and keep the best of the best.
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HEATHER SEARS ’95
Mind to Mouth: A Busy Chick’s Guide to Mindful Mealtime Moments
Like many modern women, Heather Sears was rushing and triple-tasking through meals. Then her body began to protest: She began to choke whenever she tried to eat. “Mind to Mouth” explores the realization that a mindful approach to food has the power to shift everything.
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JUDY SELDIN-COHEN ’86
Recharging Judaism
“Recharging Judaism” is the essential and timely guide for every synagogue and com-munity seeking to strengthen the bonds of Jewish commu-nal life through advocating for social justice. It offers a framework to guide us through our journey of civic responsibility and social duty and into a brighter future for our country.
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AMY LAZARUS ’00
Plea for Justice
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DAN GINGISS ’02
Winning at Social Customer Care: How Top Brands Create Engaging Experiences on Social Media
Social media has shifted pow-er from brands to consumers, requiring new thinking around customer engagement. Based on interviews with business leaders and his own experi-ence, Gingiss shares a series of best practices in “Winning at Social Customer Care.”