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ESTHER CHOY ’09
Let the Story Do the Work: The Art of Storytelling for Business Success
Whether you want to stand out in an interview, add punch to a presentation or make a compelling case for a new initiative, “Let the Story Do the Work” shows you how to craft simple narratives that convey who you are, what you want to achieve and why others should care.
J. BRYAN BENNETT ’85
Prescribing Leadership
in Healthcare: Curing the Challenges Facing Today’s Healthcare Leaders
Health care has changed significantly in recent years, creating a need for well-versed leaders. “Prescribing Leadership in Healthcare” creates a personalized lead-ership development program built on an individual’s innate qualities and strengths.
PAUL DARLEY ’03
Sold! The Art of Relationship Sales
Whether we sell goods and services for a living or sell ourselves to future employ- ers or spouses, the skills we use to build relationships, close deals and get ahead are the same. That’s the premise behind Paul Darley’s “Sold! The Art of Relation-ship Sales.”
JEFF HYMAN ’95
Recruit Rockstars
Ninety percent of business problems are actually recruit-ing problems in disguise. If you’re filling your compa-ny’s vacant positions with B-players, you’re playing with fire. Instead, hire Rockstars to build an organization with limitless potential. “Recruit Rockstars” shows you how to find, hire and keep the best of the best.
HEATHER SEARS ’95
Mind to Mouth: A Busy Chick’s Guide to Mindful Mealtime Moments
Like many modern women, Heather Sears was rushing and triple-tasking through meals. Then her body began to protest: She began to choke whenever she tried to eat. “Mind to Mouth” explores the realization that a mindful approach to food has the power to shift everything.
JUDY SELDIN-COHEN ’86
Recharging Judaism
“Recharging Judaism” is the essential and timely guide for every synagogue and com-munity seeking to strengthen the bonds of Jewish commu-nal life through advocating for social justice. It offers a framework to guide us through our journey of civic responsibility and social duty and into a brighter future for our country.
AMY LAZARUS ’00
Plea for Justice
DAN GINGISS ’02
Winning at Social Customer Care: How Top Brands Create Engaging Experiences on Social Media
Social media has shifted pow-er from brands to consumers, requiring new thinking around customer engagement. Based on interviews with business leaders and his own experi-ence, Gingiss shares a series of best practices in “Winning at Social Customer Care.”