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Author(s)

James Westphal

Ranjay Gulati

Stephen Shortell

A shorter version of this paper was published in the Academy of Management Best Paper Proceedings and received by the West Press Best Paper Prize in Organization and Management Theory
Date Published: 1997
Citations: Westphal, James, Ranjay Gulati, Stephen Shortell. 1997. Customization or Conformity?: An Institutional and Network Perspective on the Content and Consequences of TQM Adoption. Administrative Science Quarterly. (2)366-394.