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Marketing

Lawyer Taylor Professor of Psychology and Marketing, Weinberg College of Arts & Sciences

Professor of Marketing, Kellogg School of Management

Co-Director of the Center on the Science of Diversity

Portrait of Galen Bodenhausen, Faculty at the Kellogg School of Management

Galen V. Bodenhausen is Lawyer Taylor Professor of Psychology and Marketing. He is an elected Fellow of the Association for Psychological Science, the American Psychological Association, the Society for Personality and Social Psychology, and the Society for the Psychological Study of Social Issues.

Professor Bodenhausen studies a wide variety of issues involved in consumer cognition, including: understanding the origins, nature, and consequences of consumer attitudes, including both explicit and implicit (or automatic) attitudes; the role of identity concerns in judgment and behavior; the influence of prejudice and stereotypes on perception, judgment, memory, and behavior; how moods and other kinds of emotional states influence judgment and preference; and the nature and consequences of materialistic mindsets. He has served as the editor of the Personality and Social Psychology Review and three other journals and is a member of the editorial boards of the Journal of Experimental Psychology, the Journal of Personality and Social Psychology: Attitudes and Cognition, and Social Psychological and Personality Science, among others.

Bodenhausen teaches theories of social psychology, principles of social cognition, attitudes and attitude change. He received his PhD in social psychology from the University of Illinois, Urbana-Champaign.

About Galen
Research interests
  • Social attitudes and social cognition; the role of implicit and automatic reactions in judgment and choice; influence of emotion on decision making; the impact of social identities and reference groups on attitudes and behavior; psychological implications of social diversity
Teaching interests
  • Theories of social psychology
  • principles of social cognition
  • attitudes and attitude change
  • PhD, 1987, Social Psychology, University of Illinois at Urbana-Champaign
    MA, 1984, Social Psychology, University of Illinois at Urbana-Champaign
    BS, 1982, Psychology, Wright State University, Summa Cum Laude
  • Professor, Kellogg School of Management, Northwestern University, 2007-present
    Professor, Weinberg College of Arts of Sciences, Northwestern University, 2001-present
    Interim Department Chair, Department of Psychology, Weinberg College of Arts of Sciences, Northwestern University, 2005-2006
    Associate Professor, Weinberg College of Arts of Sciences, Northwestern University, 1996-2001
    Associate Professor, Michigan State University, 1992-1996
    Assistant Professor, Michigan State University, 1987-1992
  • Daniel Linzer Award for Faculty Excellence in Diversity and Equity, Northwestern University