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Kellogg Case Publishing
Featured Case: MoviePass (Strategy)
Author: Meghan Busse
MoviePass is a movie ticket subscription service that grew slowly between 2011 and 2016 under its founder, Stacy Spikes. In 2016 and 2017, the company brought in a new CEO, Mitch Lowe, and a new majority owner, Ted ...
Case writing support
FAQ
Case Writing Support
Creating a case
- Full-service case development, including supplying a freelance writer
- Help preparing and executing legal forms, including NDAs and releases
- Document reviewing, copyediting, and formatting
- Sales through the Harvard Business Publishing website
Contact Katharine Kruse
Publishing an already-written case
- Document review to ensure classroom effectiveness
- Document copyediting and formatting
- Sales through the Harvard Business Publishing website
- Reimbursement of some or all case-related expenditures from research funds Contact Hilary Richardson
FAQ
How do I update or replace an existing case?
Can I write my own case?
- We can provide templates that offer step-by-step guidance Contact Hilary Richardson
Can I use generative AI to help me write a case?
- Review Kellogg’s AI policy for cases and related material Contact Greg Merkley
Can I see a list, or sample copies, of Kellogg cases?
- Kellogg cases can be searched and browsed here
- Sample copies of Kellogg cases for sale are available from Harvard Business Publishing to educators with verified HBP accounts
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Kellogg cases taught only internally are available through Study.net
Contact Natalie Vazzano-Kaddatz
How can I find out if a case is already being taught at Kellogg?
- All Kellogg cases included in Study.net course packs since Fall 2013 are shown in this PowerBI report (PowerBI license required; report does not include cases distributed via email, Canvas, or other methods) Contact Greg Merkley