September 29, 2021; All times CST

8:30 am

Optional Networking Session

9:00 am

Welcome
Gregory Carpenter, James Farley/Booz Allen Hamilton Professor of Marketing Strategy; Director of the Center for Market Leadership; Faculty Director, Kellogg Markets and Customers Initiative (KMCI), Kellogg School of Management
Jim Stengel, President/CEO, The Jim Stengel Company

9:15 am

The Nexus: The New Convergence of Art, Technology and Science
Introduction: Francesca Cornelli, Dean; Donald P. Jacobs Chair of Finance; Kellogg School of Management
Julio Ottino, Dean; Robert R. McCormick School of Engineering, Northwestern University

 

9:45 am

Leadership Journeys - Moving from Big to Small
Moderator: Caroline Lombardi, Egon Zehnder
Sophie Bambuck, Chief Marketing Officer; Everlane
Jonathan Bottomley, Chief Marketing Officer; Boll & Branch

10:30 am

Break

10:40 am

Keynote
Moderator: Pree Rao, Consultant and Head of North America Chief Marketing Officers Practice; Egon Zehnder
Fernando Machado, Chief Marketing Officer; Activision Blizzard

11:10 am

Changing the Narrative – Embracing Your Full Identity as a Leader
Moderator: Charlie Beasley, Consultant; Egon Zehnder
Julie Haddon, Owner; Chicago Red Stars
Thomas Ranese, Vice President; Global Marketing, Uber
Lou Aversano, SVP, Global Chief Brand Officer; Cigna

11:50 am

The Growth Triple Play: Creativity. Analytics. Purpose.
Moderator: Jeff Jacobs, Partner; McKinsey & Company
Mallika Monteiro, EVP, Chief Growth, Strategy & Digital Officer; Constellation Brands
Brian Solis, Global Innovation Evangelist; Salesforce

12:30 pm

A Conversation with the President & COO JetBlue
Moderator: Stephen Selwood, Consultant; Egon Zehnder
Joanna Geraghty, President; JetBlue

1:00 pm

Closing Remarks
Gregory Carpenter & Jim Stengel

1:30 pm

Optional Networking Session