September 14 - 15, 2011 Allen Center, Northwestern University, Evanston, IL

2011 Kellogg Marketing Leadership Summit

Thank you to our partners at

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Featured Speakers

Martin McCourt
CEO, Dyson

Our keynote speaker and Dyson CEO Martin McCourt detailed the importance of innovation and integrating the customer's perspective throughout a company's ranks.

Dick Patton and Rory Finlay
Consultants, Egon Zehnder International

Offered insights on leadership competencies that drive growth.

Mary Ellen Coe and Paul Magill
Principals, McKinsey & Company

OMary and Paul provided a roadmap for building the marketing organization for the future.

Brian Sternthal
Kraft Foods Chair in Marketing, Kellogg School of Management

Brian discussed the impact of gender on consumer decisions, and how to translate those insights into effective marketing communications.

Panel Discussions
Explored the move from CMO to CEO

Rick Lenny '77, partner, Friedman, Fleischer & Lowe
Phil Marineau '70, LNK Partners
Margaret Stender, Chicago Sky CEO
Dick Patton, consultant, EZI

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Companies at the 2011 Summit

AT&T Inc.	Benefitdecisions, Inc.	Boeing
CDW Corporation	Chicago Cubs	Chicago Sky
Discover Financial Services	Dyson	Egon Zehnder International
ESPN	Feinberg School of MedicineFriedman, Fleischer & Lowe	GE Healthcare
Gladson Interactive	Google	Interface Inc.
John B. Sanfilippo & Sons, Inc.	Kidzania, Inc.	Kraft Foods
Leapfrog Online	LNK Partners	Maisons Marques & Domaines
Major League Soccer	McDonald's Corporation	McKinsey & Company
Mediacom Espana	National 4-H Council	Nature's Variety
The Nielsen Company	Nintendo	Princess Cruises
QlikView	Quill	SABIC Innovative Plastics
Sara Lee Corporation	SAVO Group	SchoolNet
Unilever	United Airlines	U.S. Cellular
Walgreens Company	WellPet