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Stuart
Ballan KR-04 during a recent joint book signing with his
son, Lee (12), who has also just published his own book. |
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Kellogg/Recanati-04
Stuart
Ballan
has entered a new phase of his career with the publication
of his first two children's books in Hebrew. Using very non-standard
and creative marketing methods, his first book — Who
Invented Vegetables? — became a bestseller by partnering
with Israeli companies particularly interested in the subject
of the book: vegetables! He is hoping to replicate his success
in the United States with the publication of English versions
of his books.
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