Journal Article

Are Highly Credible Sources Persuasive?: Rejoinder

Journal of Consumer Research
Author(s)

Brian Sternthal

RubyRoy Dholakia

Date Published: 1978
Citations: Sternthal, Brian, RubyRoy Dholakia. 1978. Are Highly Credible Sources Persuasive?: Rejoinder. Journal of Consumer Research. (1)67-69.
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